Fashion Illustrations on a computer screen

We Design

Let’s work together to design your product and bring your fashion brand to life.

The Design process is the first stage of collection development process. The Fashion Consultants work alongside you to build a comprehensive design package in parallel with your brand vision and requirements.

Step by step with our guidance and support, your initial ideas and brand vision are expanded upon, developed into creative brand concepts and interpreted into bespoke designs.

A thorough design stage paves the way for a smooth development & production process. We focus on providing informative and honest design consultation services from the very beginning of your journey with us, to reduce the number of hurdles you may come across later in your collection development process.

Whether you’re a start-up or an established brand, we piece together a tailor-made package with the support yourself and your brand require.

This is when ideas start to take shape, this is the time to push the boundaries!

The Design Services we offer are;

Competitor Brand Identification & USP Analysis


To understand competitor brands in your market sector and ensure your Unique Selling Point will attract customers.

Brand Identity Development


Your Brand Identity should be clear and consistent to enable you to design & develop product true to your brand.

Route to Market & Range Planning


Planning your product selling strategy to inform your range architecture and retail price points.

Design Concept, Trend Research & Mood Creation


The creation of brand relevant design concepts and product direction inspired by relevant trend.

Colour Palette & Graphic Direction Development


Colour palettes and graphic direction informed by design concept and colour trend research.

Digital Design Sketching & Technical Design


CAD sketches of product designs to generate brand specific ideas, develop design language and explore silhouettes.

Merchandising Consultation


The exploration of colour depth per product for commerciality & brand identity in parallel with strategic decision making according to your route to market.

Fabric & Trim Direction & Design


The specification of fibre content, fabric constructions and trims according to product type and desired function, including the design of bespoke fabrics and trims where required.

Garment Construction Innovation


Garment technology expertise at the design stage ensures the products are designed from a 360 degree perspective. Construction innovation is explored depending on the design brief.